Vision Project: A Browser for Understanding User Browsing Behavior
The Vision Project is a unique browser developed by Playground XYZ Australia Pty Ltd for iPhone users. Its main goal is to provide insights into how people browse the web by predicting where users are looking on the screen while they browse. This is achieved through the use of the front-facing camera on the iPhone.
With the Vision Project, participants can opt in and earn cash for taking part in anonymous user research sessions. Over 7000 participants have already joined the platform, and it continues to grow every day. The data collected from these research sessions is shared at an aggregate level, allowing for the identification of trends in user browsing behavior. This valuable information can then be used to guide the design and development of better user experiences.
The Vision Project is a free browser that offers a unique approach to understanding user behavior. By combining the power of the front-facing camera with user research, it provides valuable insights into where users tend to look and what content grabs their attention. If you're interested in participating or learning more about the Vision Project, you can reach out to
